Last week I worked as a hired gun with my buddy Jeff Pollard out of Portland. He hired me to team up with him and assist with concepts for a branding that would be used with the new Windows Vista. Being the geniuses that Microsoft marketing is they picked a very unique name for the gaming aspect of the OS, they decided to call it 'Windows Gaming'. How original.
Well I at least tried to create a unique mark. one of the key attributes they wanted in the mark was the ability to animate it. These are the '8' I contributed. Basically it's me and Jeff against the design behemoth 'Hornell Anderson'. We'll see how it turns out.
Personally I did the dude with the thumb and branded window fingers.
